Information for bloggers and influencers

On this page you will find, as bloggers and influencers everything worth knowing about collaborating with HABA. For us you are not only authentic reviewers of our products, but also a valuable voice for our HABA fans – so we are very pleased about your interest in collaborating with HABA!

Contact us by email at any time if you have questions: blogger@haba.de

Collaboration requests

As you can probably imagine, we receive numerous collaboration requests and therefore sometimes need a little time to process them. To have your request answered as quickly as possible, it's best to follow our Steps for collaboration.

Please understand that we can't facilitate every collaboration. We are already looking forward to your inquiries!

Steps for collaboration

In order to properly assess whether your content is a good fit for us, we need some information from you as part of your inquiry:

  • A brief personal introduction

  • Name of your blog or social media account

  • Age and gender of your child / children

  • Your collaboration terms and ideas

  • Media kit with the following details about your creator activity:

  1. Name of your blog or social media account and associated URL

  2. Target audience and main focus of your online presence

  3. Monthly views and visitors, clicks on your posts, engagement rate on the blog

  4. Presence on social media channels (subscribers / followers / likes)

  5. Information about previous brand collaborations (We look forward to seeing great examples of your posts!)

Please send all information together to blogger@haba.de.

Blogger | Mädchen hat HABA-Puppe im Arm und wird vom Vater gehalten.

How much influence do I have over the products in my collaboration?

For us it is especially important that our products fit you and your little ones. Therefore we also need a short note about the age and gender of your child or children. In line with the focus of your blog or the topic of your social media post, we can together find a great HABA product for you. Maybe you also have specific suggestions - then please let us know! As soon as you have received your product, we would appreciate a short message so that we know it was well received.

What should be included in a blog post?

Of course you can shape your blog post entirely as you wish. On our part we only have a few content-related notes, which should be considered in your blog post:

  • We value your honest opinion - authentic and reflective, optimally prepared for your target audience, preferably with a short conclusion about the respective HABA product.

  • It would be nice if your post shows the colorful world of HABA products: whether images or videos - we look forward to your creative ideas!

  • So that our customers can find the respective product with the help of your post, we will provide you with an appropriate link.

  • Since we are cooperating, you should indicate in your post that it is an advertisement.

What happens after my blog post?

After your post is published, we would ask you to send us a link to the blog post. By doing so you agree that we may also share and repost.

If the cooperation is successful, we will gladly come back to you in the future and look forward to further collaboration!

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